Jon Kuerschner

    Recent Posts

    How online direct-to-customer brands are transforming e-commerce

    Posted by Jon Kuerschner on Dec 6, 2019 9:00:00 AM

    As consumers spend more and more time shopping online, some brands are foregoing physical retail locations entirely and embracing an online-only model.

    E-commerce has hit nearly every industry, from fashion to homegoods to healthcare. Some estimates indicate that retail e-commerce sales are set to reach more than $740 billion by 2023, up from $460 billion in 2017.[1] Companies agile enough to get out in front of the e-commerce wave stand to make a substantial profit, but doing so requires making certain adjustments to their business models.

    In response to evolving customer demands, a growing number of direct-to-consumer (D2C) brands have embraced an online-only model. These brands forego brick and mortar locations entirely, instead using their websites as virtual storefronts. There are a number of advantages to this approach for both retailer and customer — for instance, not having to pay rent for physical stores saves costs, and housing inventory in strategically-placed warehouses allows for faster deliveries.

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    Topics: 3PL, eCommerce, supply chain solutions

    How Your Supply Chain Can Support Same-Day Delivery…No, Really!

    Posted by Jon Kuerschner on Feb 21, 2018 7:18:00 AM

    Just as you iron out the kinks in your omnichannel fulfillment strategy, the business comes to you with exciting news: your company wants to start offering same-day delivery. It’s your job to figure out how to execute on this new strategy to reach more consumers and drive more business from current customers.

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    Topics: Distribution & Logistics, Retail, eCommerce

    Prepare You for the Unknown of Omnichannel with the Right Supply Chain Technology

    Posted by Jon Kuerschner on Mar 2, 2017 7:00:00 AM

    There was a time, not so long ago, when distributors had one straightforward job: retail store fulfillment. Push the product out to stores, which sold it to customers with limited purchasing options.

    That model has of course changed drastically – and quickly. Warehouses for companies that own brick-and-mortar stores still do store replenishment, but they also must juggle broken-case store picking, drop shipping on behalf of other online retailers, direct-to-consumer orders and more. Even though fulfilling orders for eCommerce and traditional retail operations are very different tasks, they are often running side-by-side, in the same warehouse.

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    Topics: Retail, eCommerce, Omni-Channel